Social Lead Generation Meets Cause Marketing



Question:

Social Outreach, Email Lead Generation and Cause Marketing?

Answer:

A new experiment by The Emerging Communications Conference.

My new friend Lee S. Dryburgh first approached me about the idea by telling me he had an idea for an experiment. His idea would help garner registration for the conference he is organizing, while at the same time do some social good; what could be bad about that!

I told him I loved the idea and that I would rely his efforts on to my community--so I am.

Here is how it works:

The goal is to achieve 10,000 sign-ups to the conference updates. For everyone who signs up for conference updates, eComm Media will pay 0.50 cents to The Shelter Network (charity watchdog rating here).

And Here Are the Calls To Action:

Instructions


I need help from two groups of people, the "social media gurus" and the rest of us!


The social media gurus I request help from are: Adam Broitman, Ayelet Noff, Ben Grossman, Brian Reich, Brian Solis, Carlos Hernandez, Chris Brogan, Chris Heuer, David Berkowitz, Eric Weaver, Gradon Tripp, Greg Verdino, Howard Greenstein, Laura Fitton, Jeff Pulver, Jeffrey Sass, Jeremiah Owyang, Jeremy Vaught, Jim Benson, Justin LevyRebecca Bollwitt, Robert Scoble, Robin Good, Steve Rubel, Susan Etlinger and Tim O'Reilly.


(if you would like to be added to this list or know somebody who should be by virtue of being considered a leader in the social media sphere please email me: Lee*eCommMedia*com).


I'd like the rest of us to blog this, Twitter this, email this to friends, IM it, Facebook share it, Digg it, Reddit - anything and everything across the social media space that you think could be effective.



Let's see what we can do!