What is the best part about blogging?
Conversation, collaboration, sharing knowledge? These are some of my favorite aspects of blogging. In my last post a great conversation began and Jeremy Beyda asked questions that I feel warrants a post dedicated to them, as I feel that many will want to join in.
Jeremy writes:
I am probably the only one that doesn’t work in the field here so apologies ahead of time if some of this is over my head. I guess not working in the field makes me an unbiased consumer and as such I have a couple of Qs for you guys and gals.
What does it mean to have a conversation with a brand and how many consumers really want to do it?
Can you give me a good example of a brand whose consumers have an unmet, pent up demand to converse with said brand?
Are there certain verticals that are naturally more conducive to conversation between the consumer and the brand?
What is the best example of a brand that is properly using the web to converse with its consumers?
I have more Qs but answers to above will be a great start.
I know that there are a lot of conversational marketers out there that can help with this, so rather than answer these questions myself, I am going to look to the community to help out. I am also attached a PDF of an essay I wrote about consumerism and the need for conversation and collaboration.
Tags: join the conversation, conversational marketing, conversation, marketing, brands, dell ideastorm